Very excited to attend the London Book Fair in April 2023 with Timehouse! This will be my first LBF. Things I am looking forward to: Networking/meeting people Seeing all the different categories: there are so many cool sectors represented, from tech to self-publishing… The atmosphere! I have heard from many people that it is a …
What a fantastic day! The Women in Tech SEO community is unparalleled in its openness and value (thanks to Areej), and the Women In Tech SEO Festival 2023 did not disappoint. Flagging after four events in one week, these wonderful speakers still got me all riled up and inspired. Too much to share from all …
I walked away with loads of takeaways about independent publishers and the UK publishing industry from my first ever Independent Publishers Guild Spring Conference for Timehouse. A friendly and informative event, I really enjoyed the opportunity to learn more about independent publishing in the UK, soaking up loads interesting facts and expert views, including some …
Independent Publisher’s Guild Spring Conference 2023 – Key Takeaways for Publishers Read More »
Working with writers and keywords – quick tips from a few projects I have been working on! Getting writers and content managers to engage with keywords can be a fine art, but I prefer to take it as a mutual learning and knowledge sharing opportunity. How to “pitch” keywords to content writers? I get asked …
How to Encourage Keyword Awareness in Copywriters Read More »
Publishing content in a digital format can be challenging. Whether it’s ebooks, online courses, handbooks, manuals, or interactive guides, digital content is becoming increasingly prevalent (now almost a “default” in some instances), yet organisations often struggle with taking their material online. Whether you’re a mature business with lots of material and resources, or a scrappy …
Whether it’s consulting, digital marketing, writing, or generally running a business, here are some tools that have helped me stay organised, or just plain inspired me. Some of these I use daily, others I have dipped into. Will keep adding to the list! Remember the Milk My go-to list organiser app. Bonus points for the …
Tools I Like to Use at Work – My Favourite Tools RN Read More »
Why invest in SEO? Companies in Finland are in a great position right now when it comes to investing in search as a marketing and growth channel. Not convinced? Here are some good reasons for investing in SEO for your business. Reaching global markets Many Finnish companies are seeking international opportunities right now. In order …
Does your business need to create content but you’re all too busy to do so? Top tip: interview people! A 30-minute interview with your CTO, PM, COO, PA, etc WILL 100% yield some valuable content. Ask the right questions and you could easily have four or five epic blogs (complete with amazing quotes) done in …
Finns love spending time together over coffee “Cold coffee makes you beautiful” (old Finnish proverb) This lovely latte comes from Kahvi Charlotta on Runeberginkatu. (Runeberg was a Finnish 19th century poet and Runeberginkatu means “Runeberg’s street”. It’s one of the many streets in Helsinki named after famous Finns). Charlotta is a cute little café; a …
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