Agency life

11 Things Every Good Content Marketing Team Needs

(Of course, wine helps, but it’s not the answer to everything). Dreaming of running the hottest content team around? First, you’re going to need some stellar ingredients (and I don’t just mean the team your hire). After scaling a content team and running an agency that relied on my content team’s efficiency and capacity, I

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Be On The Same Journey: The One Thing I Learned About People In Agencies

OK, so it is not the only thing I learned about people from running my own agency, but it’s certainly one of the more resonating ones. Thanks to Peter Hoole for first introducing me to this idea a few years back. As an agency, you all have to be on the same journey. Why does

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How to Pitch When Networking: Perfecting Your First Pitch

Going networking and drumming up new business is not something I have done for awhile, but I do remember the networking events I attended very vividly. As a fresh-faced business newbie, I feel I had the ideal vantage point when it came to observing how people pitched their business. I spent a lot of time

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How I Went From English Graduate to Running My Own Agency In Double Time

How do you go very quickly from entry-level Digital Copywriter to agency owner? A big part of my journey has been heavily investing in training and personal development, as well as a conscious decision to specialise. Here is how I did it in just 24 months. Ending up in digital I ended up in digital

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