Literature

11 Things Every Good Content Marketing Team Needs

(Of course, wine helps, but it’s not the answer to everything). Dreaming of running the hottest content team around? First, you’re going to need some stellar ingredients (and I don’t just mean the team your hire). After scaling a content team and running an agency that relied on my content team’s efficiency and capacity, I …

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August Book Reviews: 2 Novels & 3 Books

Oh, August. The month that delivered none of the promises of summer. Thank God for books who always deliver. May I Have Your Attention, Please? by Misha Slade “Most business writing is tedious, pompous and bereft of the tiniest sliver of personality.” This bubbling copywriting manifesto attacks corporate speak and bland business writing with aplomb. …

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