
Ramblings

The Pains & Joys Of Writing
Writing is wonderful… but it can also be bloody hard! Why is it so hard

Annoying Marketing Trend: Sales Emails ‘Disguised’ As Research
Is it just me, or do these over-the-top emails that pretend to be about market

17 Marketing & Business Articles I Enjoyed In The Last 12 Months
I love to explore other writers’ work and ideas: it helps me with my own

Be On The Same Journey: The One Thing I Learned About People In Agencies
OK, so it is not the only thing I learned about people from running my

Why It Pays To Be Playful With Your Copywriting
When was the last time you were playful with words? I love finding playful moments

Leadership & Change Go Hand In Hand
Leadership culture lessons I have learned the hard way: You need to be ready to

Great Writing Comes From Great Thinking
Great writing comes from thinking deeply and clearly about things. And not just the things

9 Personal Branding Tips for Ambitious Freelance Writers – Updated for 2023
Want to develop as a freelance writer? Want to charge more for your time? Want

About me
Copywriter who specialises in all things digital, tech, and SEO for the Nordics. Also Finnish to English translation. Love B2B, tech and the arts.

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